Datamar creates laboratory to develop intelligence applied to foreign trade
DatamarLab will bring together artificial intelligence, academic research, and data analysis to create solutions focused on logistics efficiency and the competitiveness of foreign trade in South America.
A new applied research center
Datamar announced the creation of DatamarLab, a laboratory dedicated to developing solutions for the cargo-intelligence ecosystem in South America. The initiative was structured as the company's innovation arm and will combine the company's historical maritime-trade database with artificial intelligence and machine-learning tools.
The proposal is to convert large volumes of information into useful analyses for companies involved in foreign trade, including exporters, importers, and logistics operators. The planned topics include route optimization, logistics-cost assessment, market performance, and the environmental effects of international transport.
Integration with academic research
The project also aims to bring scientific research closer to the sector's practical needs. The initiative has Walter Teixeira Lima Junior as a consultant; he is a professor and researcher at the Federal University of São Paulo (UNIFESP) in the fields of artificial cognitive systems and social robotics.
Master's and doctoral students connected to academic research groups are expected to take part in the activities. The laboratory also plans to develop prototypes, proofs of concept, and studies on competitiveness, market share, and new commercial opportunities in South America.
In addition to creating solutions, DatamarLab plans to disseminate knowledge through technical reports, scientific articles, case studies, hackathons, and training. The company also said it is seeking connections with universities, researchers, and technology hubs to expand the application of the work.